An Intensive 5-day Training Course
Masterclass in Public Policy, Public Affairs and Government Relations
Influencing Policy Making
Course Introduction
This Masterclass in Public Policy, Public Affairs and Government Relations training course provides a framework for Public Policy development, which will help enhance the learner’s knowledge and understanding on how Public Policies are designed, the mechanics of Policymaking used by Governments to analyze and monitor the delivery of Policy outcomes. This training course will provide insight into the distinction between Public Policy and Public Administration.
This course will give an introduction to the key elements of Public Affairs, help clarify the roles, duties and responsibilities of the Government relations function which is becoming an indispensable one in all corporates and organizations whether private, public or state owned.
This Course will help differentiate between Government Relations and Public Affairs roles and establish the fit of both into the Public Policy process as well their interactions within the broader term of Public Relations.
This Oxford Management Centre training course will highlight:
- Public Policy Landscape
- Public Policy Development and Delivery Process
- Role and Purpose of Public Affairs
- Public Affairs Strategy
- Government Relations Function
- Government Relations versus Public Affairs
- Public Policy versus Public Administration
Objectives
At the end of this training course, you will be able to:
- Navigate the stages of Public Policy development process from issue identification to solutions delivery and evaluation
- Gain an overview of Public Affairs as a distinct discipline
- Learn about the building blocks of a Public Affairs Strategy
- Learn about the need to develop and implement a Government Relations Strategy
- Distinguish between Public Relations and Government Relations
- Understand the interaction between Public Affairs and Public Policy
Training Methodology
A highly interactive masterclass, where all delegates will be encouraged to engage and participate, share, and gain from each other’s knowledge and experience. This Oxford Management Centre training course will use a range of approaches to learning, including experiential group activities, individual exercises, case studies and syndicate discussions.
Organisational Impact
This course is of direct relevance to Public Sector, Government and Non-Governmental entities and authorities which can achieve improvements in their operations through:
- Addressing Public Problems in a Priority and Timely manner
- Effective Decision Making
- Efficient Structure of Policy Making, Public Affairs and Government Relations
- Clarity on Roles and Responsibilities (Who is supposed to do What) on those respective Functions
- Improving the ability to communicate and gain stakeholder engagement
- Understanding how an Efficient Government Relations function could facilitate operations and support decision making
Personal Impact
This training program will benefit participants by gaining knowledge that will enable them to have a better understanding on:
- Their Roles and Responsibilities within their respective functions
- Roles & Responsibilities of the Structures and Institutions Involved
- How to Develop and Execute Effective Policies?
- How to Develop and Execute a fitting Public Affairs Strategy?
- How to Establish an adequate Government Relations Function?
Who Should Attend?
This is essential for those new to Public Affairs, Government Relations, as well as for anyone working in Policymaking or Government who needs a greater understanding of how decisions are made.
Targeting a wide range of Government and Non-Government Officials involved at various levels and different stages of the Policy making Process, Public Relations and Public Affairs:
- Government Relations Officers
- Public Affairs Officers / Professionals
- Public Relations Officers / Professionals
- Policy Makers / Officers / Analysts / Professionals
- Governing Body & CEO Levels
- Executive Management and Directors
- Ministerial & Ministerial Committee Levels
Course Outline
Day One
Public Policy
- What is Public Policy
- Basic Concepts of Public Policy
- Public Policy Process
- Policy Formulation
- Generating policy solutions
- Policy Making
Day Two
Public Policy Delivery
- Policy development
- Policy delivery models
- The 5-C Protocol
- Policy delivery challenges
- Public policy and public administration
- Policy evaluation
Day Three
Public Affairs
- Overview of public affairs
- Role and purpose of public affairs and public affairs professionals
- Influence on the political process
- Mapping public affairs and political landscapes
- Working alongside media strategy
Day Four
Public Affairs Strategy
- Objective setting
- Audience identification and management
- Building an influential argument
- Evaluation methods
- Measuring success
Day Five
Government Relations
- Public affairs, public policy and politics
- Public affairs and government relations
- Need for government relations
- Good government relations
- Next steps
Certificate
On successful completion of this training course, Oxford Management Centre Certificate with eligible Continuing Professional Education credits (CPE) from National Registry of CPE Sponsor will be awarded to the delegates
Accreditation
In association with
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FREQUENTLY ASKED QUESTIONS
Yes, we provide assistance in securing both hotel reservations & entry visa on all our international training venues, for delegates attending our training courses. For further information / assistance, please contact our Customer Service at:
- Telephone: +971 50 985 0174
- E-mail: info@oxford-management.com
Yes, Oxford Management Centre is accredited by the following professional bodies;
National Association of State Board of Accountancy (NASBA)
The Oxford Management Centre is registered with NASBA as a sponsor of Continuing Professional Education (CPE) on the National Registry of CPE Sponsors. NASBA have final authority on the acceptance of individual courses for CPE credit.
Yes, discounts are available. For further information please call +971 50 985 0174 or email, info@oxford-management.com
Note: Discounts are not applicable with any other special offer that may be available.
All course bookings made through Oxford Management Centre are non-refundable. By registering for a course, you acknowledge and accept that fees are payable in full and are not subject to refund under any circumstances, including but not limited to participant dissatisfaction, changes in personal or professional circumstances, or partial attendance.
Oxford Management Centre reserves the right to make reasonable adjustments to course content, trainers, or schedules where necessary, without entitling delegates to a refund. Full details of each course – including objectives, target audience, and content – are clearly outlined prior to enrolment, and it is the responsibility of the delegate to ensure suitability before booking.
There are 2 easy ways to register:
- Online: Select the training course you want to register for, Click the “Book Your Place” button on the course page, complete the form and click submit.
- E-mail: Send your details to info@oxford-management.com
We request that all cancellations be made at least one week before the class start date. You may reschedule this class without any penalty. If not, a $250 fee will be charged for cancellations received less than one week before a class begins and for no-shows. Cancellation penalties and any fees incurred by Oxford Management Centre will be deducted from refunds.
For more information request, email info@oxford-management.com or call +971 50 985 0174.
The classroom training fees include course presentation, relevant materials, physical & digital documentation, lunch and refreshments served during entire training. Accommodation and transportation are not included in the training course fees.
While, online training fees cover the course presentation and digital documentation and relevant materials.
The Oxford Management Centre Certificate of Completion with corresponding CPE credits shall be awarded to delegates who has successfully completed the training course.
Payment must be received before the training course commences. You can make payment by bank draft, cash, credit card or wire transfer.
Note: If the payment is not received, Oxford Management Centre has the right to refuse admission.
Upon receipt of your registration form, we will send you the following by e-mail:
- Registration Confirmation
- Invoice/Receipt (where appropriate)
If you register online you will receive an e-mail within 24 hours confirming your registration.
