Strategic Quality Management: A Roadmap to Organizational Brilliance

Course Introduction

This Strategic Quality Management training course will give you the basis to help put quality management at the center of your organization’s strategy. They may not yet fully recognize it, but quality is a key-value identification factor for every company. Whether they like it or not, the quality of an organization’s work will affect its reputation and make it or break it. Strategic Quality Management is now a recognized business discipline globally with postgraduate courses and considerable management interest. However, today, not all organisations currently take a fully strategic view of the role of quality management in their resilience and growth, so the potential is enormous.

More than a focus on quality control, quality assurance or even quality improvement, Strategic Quality Management reflects Edwards Deming’s passionate belief that effective quality management is essential to organizational survival and growth and that, for that to happen, it has got to start and remain core at the top of the organisation. It has got to be made strategic. In this course we explain how this can be done and help delegates to understand and develop effective approaches to ensuring that it takes its rightful place.

 This Strategic Quality Management training course will highlight:

• The importance of thinking strategically about quality and quality management
• How strategic quality management can provide a clearly defined framework to drive outstanding business performance
• How the strategic quality management framework allows the organisation to identify and address neglected gaps associated with leadership, planning, customer focus, culture, information management, improvement and managing change
• Engaging and equipping the organization’s people to think and act  strategically about quality
• Developing high-level knowledge and a critical awareness of current Strategic Quality Management issues

Objectives

By the end of this Strategic Quality Management training course, you will learn to:

• Understand, and be able to articulate convincingly, the importance of thinking strategically about quality and quality management
• Develop high-level knowledge and a critical awareness of current Strategic Quality Management issues
• Build and deploy the necessary skills and knowledge to deal with complex quality management issues as practitioners and leaders
• Motivate and lead others, including senior managers, to recognize, prioritize and address such issues
• Design, develop and plan organizational processes, systems and frameworks to ensure that the organisation understands, addresses, delivers, monitors and maintains value as seen by the customers through its products or services

Training Methodology

Participants will learn by active participation during the training course through critical debate, the sharing of experiences and looking at cases and exercises that will bring a practical understanding to the concepts of Strategic Quality Management. This will include the opportunity to relate the learning to “real life” issues in their own organization and their experiences as customers themselves.

Organisational Impact

The Organisation will gain the following benefits;

• Recognition of the need for quality management to be treated at the organization’s strategy level
• Improved understanding & critical debate concerning Strategic Quality Management across the whole organization
• Building an organizational momentum for developing & deploying Strategic Quality Management
• Develop change agents to recognize, prioritize & address complex quality management issues
• Basis for organizational leaders to focus effectively on value to customers & address current gaps
• Opportunity to improve processes to maximise value to customers through products & services

Personal Impact

By the end of this Strategic Quality Management training course, the participants will gain the following:

• Increased awareness, understanding & communication of the importance of Strategic Quality Management within an organization
• An understanding of their contributions in assisting the organization develop effective Strategic Quality Management
• High-level knowledge and a critical insight into current Strategic Quality Management issues
• Development as change agents able to recognize, prioritize & address complex quality management issues
• Building leadership skills to engage and equip the people in the organisation to act strategically about quality
• Facilitate their personal, academic and professional development

Who Should Attend?

This Strategic Quality Management training course is suitable to a wide range of professionals but will greatly benefit:

• Senior Leaders
• Quality Management Specialists
• Strategy Professionals
• Operations, Customer Service & Change Management Personnel
• High potential individuals earmarked for future leadership roles

Course Outline

Day 1

Quality Management – Where it Comes from & What it Does

Day 2

The Strategic Quality Management Gap

Day 3

Understanding Strategy

Day 4

The Key Components of Strategic Quality Management

Day 5

Changing Your Focus