Corporate Social Responsibility (CSR) in the Oil & Gas Industry

Course Introduction

This Corporate Social Responsibility (CSR) in the Oil & Gas Industry training course addresses the raft of issues that face companies in the hydrocarbon industries. The global focus on climate change has cast the oil and gas industry as a problem sector. Disasters, oil-spills and financial irregularities have all fed high-profile news stories that fuel public distrust and protest. Communities that rejoiced in the discovery of oil have sometimes grown disenchanted with the reality of its extraction and the infrastructure that grows to support it.

While some companies and host governments have handled matters deftly and with great strategic insight, this has not always been the case. This Corporate Social Responsibility (CSR) in the Oil & Gas Industry training course will give you the skills to identify, monitor and manage issues that affect your organisation, map stakeholder interests and maintain positive stakeholder relationships within the framework of corporate policy and strategy.

This Oxford Management Centre training course will highlight:

• The development of a strategic approach to Corporate Social Responsibility
• The tools to identify, track and manage issues
• Stakeholder identification and mapping
• Risk and crisis management approaches and tools
• Evaluation and analysis tools

Objectives

This exciting and innovative Oxford training course will focus on the practical and theoretical aspects of risk, reputation and stakeholder management and Corporate Social Responsibility.

At the end of this training course, you will have learned to:

• Conduct a reputational and communications audit
• Identify issues that impact your business and plan to monitor and manage them
• Develop a risk and crisis management plan
• Write a brand and reputation management strategy
• Develop a Corporate Social Responsibility Action Plan

Training Methodology

This Corporate Social Responsibility (CSR) in the Oil & Gas Industry training course uses a range of proven adult learning techniques to ensure maximum understanding and retention of the information presented. This includes stimulating presentations supporting each of the topics together with interactive trainer lead discussion sessions and practical activities. Case studies – many on video – will be used throughout the programme.

There will also be many practical sessions where participants have the opportunity to practice and experience course related activities. Practical and fun exercises, short video presentations, small group work and feedback will be used to facilitate learning.

Organisational Impact

Building your reputation and maintaining good relations with your public and stakeholders is important to achieving corporate objectives.

This Corporate Social Responsibility (CSR) in the Oil & Gas Industry training course will:

• Help build future scenarios that enhance the reputation and impact of the organisation
• Improve communication with key Stakeholders
• Increase the coherence and impact of corporate philanthropy
• Positively influence key Stakeholders
• Develop a crisis avoidance and management approach

Course Outline

Day One

The Dimensions of Reputation

Day Two

Issues Identification, Monitoring and Management

Day Three

Developing a Risk and Crisis Management Plan

Day Four

Brand and Reputation Management Strategy

Day Five

Corporate Social Responsibility Action Plan